How We Do It

We make your ideas visible by creating a website for your product, or using one you’ve already made. Then we form an ad campaign targeted at driving traffic to your website.

Our analysts carefully evaluate the information captured in the style and flow of that traffic and use those as market indicators. For instance, we look at daily page views, page popularity, response to prices, response to changing contents and keywords, and other variables as proxies for market potential.

While we wait for data to be generated, our analysts will tweak your keywords, images, contents, and prices until they find the ones that make the most sense. By the end of this process you will have a clear assessment of the potential of your new product or service.

Check out our behind-the-scenes power point explanation.